AI Insights · Timothy · January 2022
Top 5 Beauty Retail Apps on Android in the UK for Q4 2021
Explore the performance of the top 5 beauty retail apps on Android in the UK during Q4 2021. Data from Sensor Tower highlights trends in downloads and active users.
During the fourth quarter of 2021, the top 5 beauty retail applications in the United Kingdom saw notable trends in downloads and active users, as reported by Sensor Tower. Here’s a closer look at the performance of these apps:
Boots experienced a consistent increase in weekly downloads, culminating at around 21K in the week of December 20. Active users mirrored this growth, peaking at approximately 136K in the same period.
Superdrug - Beauty and Health saw a steady download rate early in the quarter with a peak of about 9.1K in the week of November 8. Active users also showed an upward trend, reaching nearly 18K in mid-November.
LOOKFANTASTIC - Beauty Shopping had a notable increase in weekly downloads, peaking at around 8.7K in the week of November 22. The app's active users surged to approximately 53K during the same week but saw a decline towards the end of the quarter.
The Perfume Shop – TPS App showed a significant rise in downloads, reaching about 5.2K in mid-November. Active users increased to roughly 12.5K during this period, maintaining a steady level towards the end of December.
BEAUTY BAY experienced a peak in downloads in mid-November with approximately 3.1K. Active users also saw growth, reaching around 11.5K in the week of December 20.
For more detailed insights and data, visit Sensor Tower.